• The FIFA World Cup Trophy Tour by Coca-Cola offers fans an extraordinary moment to connect with football history and share in the passion of the sport.

  • As a longstanding partner of FIFA, Coca-Cola has the exclusive rights to the FIFA World Cup Trophy Tour by Coca-Cola, giving thousands of fans across the globe the opportunity to see the most coveted Trophy in the world ahead of FIFA World Cup 2026. The Coca-Cola Company has had a relationship with FIFA since 1976 and has been an official sponsor of the FIFA World Cup since 1978.