AMFI spent about 89% of the investor awareness and education fund expenses on media campaigns through digital platforms and an advertising agency. Representative image. | Photo Credit: Getty Images/iStockphoto The Association of Mutual Funds of India (AMFI), the industry lobby group for asset management companies, spent about 89% of the investor awareness and education fund expenses on media campaigns through digital platforms and an advertising agency, according to the organisation’s filings with the Ministry of Corporate Affairs (MCA). AMFI is registered as a Section 8 company or a non-profit organisation with the MCA, and it is mandated that it file its annual returns. Published – April 18, 2026 03:52 pm IST Share this: Click to share on WhatsApp (Opens in new window) WhatsApp Click to share on Facebook (Opens in new window) Facebook Click to share on Threads (Opens in new window) Threads Click to share on X (Opens in new window) X Click to share on Telegram (Opens in new window) Telegram Click to share on LinkedIn (Opens in new window) LinkedIn Click to share on Pinterest (Opens in new window) Pinterest Click to email a link to a friend (Opens in new window) Email More Click to print (Opens in new window) Print Click to share on Reddit (Opens in new window) Reddit Click to share on Tumblr (Opens in new window) Tumblr Click to share on Pocket (Opens in new window) Pocket Click to share on Mastodon (Opens in new window) Mastodon Click to share on Nextdoor (Opens in new window) Nextdoor Click to share on Bluesky (Opens in new window) Bluesky Like this:Like Loading... Post navigation Telangana Transport Minister raises concerns over rise in fatal road accidents BJP’s downfall has begun: Mamata on NDA failing to pass bill to give women quota from 2029