Salem Aavin’s announcement on additional incentive did not go well with milk producers in Salem.

Salem Aavin’s announcement on additional incentive did not go well with milk producers in Salem.
| Photo Credit: LAKSHMI NARAYANAN E.

Milk producers, who have expressed dissatisfaction over Salem Aavin’s announcement of an additional incentive of ₹1 for a litre of milk, have demanded measures to increase its procuring capacity.

Last week, Salem General Manager Kumareswaran announced that there were 780 primary milk producers’ cooperative societies and 5.75 lakh litres of milk were procured from milk producers every day under the Salem Aavin. The summer months impacted milk production and to compensate this loss of the milk producers in the rural areas, to increase milk production and to ensure milk procurement from societies  without any reduction, Salem Aavin would give ₹1 additional incentive for one litre of milk for two months (February and March). Already, the producers received ₹3 a litre incentive, he said.


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