Infused with coffee vapour, and 24-carat gold, India’s vodka distillers are rewriting India’s cocktail culture with inventive techniques and regional ingredients James Bond prefers his martini shaken (not stirred), while Taylor Swift likes hers with a splash of Diet Coke. What’s common though is their choice of base liquor — vodka, a spirit that, by definition, is colourless and odourless, perfect for mixing and a trusted companion to many cocktails. India’s vodka market, valued at $4.73 billion in 2025, is expected to hit $7.5 billion by 2034 and there are two important factors contributing to its steady growth — rising disposable incomes and well-travelled consumers looking to drink better, not more. When it comes to sipping vodkas (premium vodka without additives), Indiapivots the provenance of the water (vodka, after all, traces its roots to voda in Russian, meaning water), local ingredients and filtration processes that involve gemstones. While established brands like Smirnoff and Magic Moments have customised their portfolio last year with India-forward flavours, like jamun and mango, New Delhi-based Smoke Lab Vodka went a step ahead with aniseed (2021) and saffron (2023). Vikram Achanta, founder, | Photo Credit: Special arrangement Vikram Achanta, founder, Tulleeho, which offers beverage education and consulting services, and co-founder of 30Best Bars India says, “Vodka is an important play in cocktail menus, especially as cocktails like the martini make a spirited comeback, vodka gives bartenders a lot of room to experiment with funky highballs.”. Let’s take a look at some of India’s homegrown vodka brands that are rewriting India’s cocktail culture with inventive techniques and regional ingredients. Brew meets booze Built on the idea of craft and character, Three Fields vodka, from Chennai-based Indie Brews and Spirits, debuted in March this year with two variants — classic and café. Crafted from three grains — broken local rice (Andhra Pradesh), wheat (Triticum aestivum variety, used in bread making, from Rajasthan) and two-row barley (sourced from Scotland and Rajasthan) — Three Fields Café vodka is India’s first vapour-infused coffee vodka made with 100% specialty Arabica coffee from two estates in Chikkamagaluru along with a rice spirit made from broken rice sourced from Andhra Pradesh. For the café vodka just the rice spirit and coffee vapour distillation. No barley or wheat is used. Three Fields vodka, from Chennai-based Indie Brews and Spirits, debuted in March this year | Photo Credit: SPECIAL ARRANGEMENT The two-day process of making a batch of 1,200 bottles entails roasting and grinding fresh coffee beans, followed by vapour distillation in a 2,000 litre copper pot still. As the alcohol vapours pass through freshly ground coffee, they capture the aroma of the beans, resulting in a vodka that is rich with notes of roasted coffee, cocoa, and accented by subtle vanilla tones. “We set out to bring real, ingredient-led character into vodka — whether it’s balancing three grains or carefully extracting Arabica coffee through vapour. This range reflects our belief that vodka can be both pure and expressive,” explains Isaac Vivek, founder and CEO, Indie Brews. The café vodka is best served on ice, in a Coffee Highball, with sparkling water and a twist of citrus, or an Espresso Martini or Black Russian. Three Fields Café Vodka (40% ABV) is available in Goa, priced at ₹2,120/ 750ml; it will soon be available across southern states. Spirit of spring Hudka is India’s first Himalayan vodka, crafted at the Himmaleh Spirits distillery in Uttarakhand. The vodka owes its moniker to the hudka drum played by the wandering storytellers of Kumaon, Hurkiyas, whose songs are a cultural repository of the region. Crafted from Himalayan spring water that typically has lower mineral content, yielding a cleaner spirit with crisp notes and a sativa rice sourced from local farms in the Kumaon region, Hudka is produced from a rice-based extra-neutral spirit, redistilled in a copper pot still, filtered through an activated charcoal filter, and finally diluted with demineralised water to achieve 40% ABV before bottling. Hudka, a vodka that vibrates with the rhythm of the mountains | Photo Credit: Special arrangement Ansh Khanna, co-founder, Himmaleh Spirits, explains, “With Hudka, we are placing India, and specifically the Himalayas, on the global vodka map. ” Smooth with a gentle grainy texture, the vodka has citrus notes and a gentle hum of spice lingering through the finish. It can be enjoyed on ice or in spirit-forward cocktails. Hudka is available in Uttarakhand for ₹1,320 Crystal clear! New Delhi-based Globus Spirits introduced Terai gin in July 2020, with a strong tether to Rajasthan’s unique terroir, and has recently entered the sipping vodka segment. The ‘grain to glass’ vodka crafted at the Terai distillery in Behror, Rajasthan, is fashioned from locally sourced rice that goes through milling and fermentation, and a unique filtration process through amethyst crystals, from Karur, Tamil Nadu. Terai India Craft Vodka | Photo Credit: Special arrangement Paramjeet Singh Gill, CEO, Consumer Division, Globus Spirits explains, “The copper pot still finish provides a neutrally pure distillate, with subtle micro-impacts of copper congeners, which help with smoothness. Then come the amethyst crystals that help in gentle adsorption of trace impurities, all without stripping desirable volatiles. The result is a spirit that feels softer on the palate and more refined.” Terai India Craft Vodka (42.8%ABV) is available in Jaipur and Udaipur, Rajasthan (₹2,245) and will soon be available in Delhi, Gurgaon, Goa, and Mumbai Ode to a chameleon From ABD Maestro, the super-premium subsidiary of Allied Blenders and Distillers (ABD), Rangeela Contemporary Indian Vodka is a triple-distilled, platinum-chill-filtered vodka, launched in November 2025. Platinum acts as a catalyst to reduce aldehydes (reactive organic compounds) and impurities that cause unpleasant alcoholic aftertastes giving the spirit its polish. Chill filtration cools the spirit to extremely low temperatures between -2°C to -12°C, causing fatty acids, esters, and proteins to coagulate and be trapped in a filter, yielding a clean vodka. Rangeela Contemporary Indian Vodka is a triple-distilled, platinum-chill-filtered vodka, launched in November 2025 | Photo Credit: Special arrangement The spirit crafted from demineralised water, grain and grape spirits, is smooth on the palate with a crisp texture. The bottle design is colourful and contemporary featuring a cheeky ode to a chameleon, the colour changing mascot that captures the spirit of Rangeela. Bollywood actor Ranveer Singh — co-founder and creative partner for Rangeela | Photo Credit: Special arrangement Bikram Basu, managing director, ABD Maestro, explains, “With Ranveer Singh as the co-founder and creative partner for Rangeela, we aim to bring a cultural flair, like celebrating colours, character and fun. It is for India and the global consumer.” Whether in a shot or in cocktails, Rangeela reimagines classics with an Indian twist. Bandra Barbie is their take on the Cosmopolitan while the Espresso martini with Rangeela is called latte lag gai. ( Rangeela, 42.8% ABV is available in Maharashtra at ₹2,400 (750ml) with Goa, West Bengal and North Indian markets to follow Liquid gold New Delhi-based Smoke Lab has unveiled Liquid Gold, a limited-edition vodka infused with 24-carat edible gold flakes, launched in November 2025. Liquid Gold, a limited-edition vodka infused with 24-carat edible gold flakes | Photo Credit: Special arrangement Crafted from basmati rice, the vodka goes through a five-step distillation and is refined through a proprietary ‘sparkle filtration’ process to enhance depth, clarity and texture. The technique ensures the gold flakes remain suspended, giving the spirit an iridescent quality. The bottle comes in a package resembling a gold biscuit, with an authenticity certificate for its 24 karat gold flakes. The edible gold flakes added for visual luxury, do not alter the taste. The vodka, made with basmati rice, is designed to be enjoyed neat, on the rocks, or as part of a crafted cocktail. “Liquid Gold was born out of a simple idea, to take Indian vodka to the next level,” says Varun Jain, founder, Smoke Lab, adding, “It is India’s most luxurious vodka, standing shoulder to shoulder with the best in the world, yet deeply rooted in who we are.” Launched exclusively in New Delhi, Rajasthan and Goa, the 40% ABV vodka is priced in the luxury segment at ₹8,000 per litre. 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