Kudumbashree to roll out Meat Point takeaway counters

The Kudumbashree Mission is making yet another foray into the food service sector through takeaway counters that will serve breakfast, dinner, tea and snacks across the State.

The Kudumbashree whose food portfolio includes catering units and canteens under Cafe Kudumbashree, Cafe Kudumbashree Premium, and Janakeeya hotels will launch the takeaway counters under the ‘Meat Point’ brand.

Fifty takeaway counters will be started across the State in the first phase. The Kudumbashree will provide ₹75,000 as financial support for setting up the counters, while the beneficiaries will contribute the rest either through own investment or the Kudumbashree community enterprise fund from community development societies (CDS) at 4% interest.

The beneficiaries will be identified by the Kudumbashree district mission from the CDSs. Each unit should have at least two members. Kudumbashree neighbourhood group or auxiliary group members can also be selected as beneficiaries.

The counters will be set up in at least 100-150 sq ft in panchayat/municipality/Corporation limits. Work is under way in many districts on setting up the takeaways. These will have a uniform model, be it colour scheme, interiors, furniture or equipment.

Training completed

Beside the non-vegetarian dishes, the mission will associate with Meat Products of India (MPI) to provide a range of fried and frozen chicken dishes under the Kerala Chicken brand such as broasted chicken, chicken nuggets, chicken kebabs, chicken momos, chicken samosa, meat samosa, chicken 65, chicken lollipop, chicken breaded pops, and chicken meat balls through these takeaways. Vegetarian dishes too will be available.

Training of the beneficiaries in areas such as cooking, packaging, hygiene, bookkeeping, and marketing has been completed. Four takeaways will operate in the capital district — two in the city Corporation limits, one at Nedumangad, and another at Varkala. The Meat Point takeaway counters are likely to be launched within two weeks.